Released on = August 4, 2006, 7:05 am

Press Release Author = Pounce Sports, LLC

Industry = Accounting

Press Release Summary = The new Polara golf ball, which reduces hooks and slices by
more than 50 percent, returns to golf's largest business event later this month with
the promise of bringing a smile to the face of recreational golfers everywhere.

Press Release Body =
North of 90 Golf Reintroduces Unique Ball

COLLEGEVILLE, PA (January 17, 2006) - The new Polara golf ball, which reduces hooks
and slices by more than 50 percent, returns to golf\'s largest business event later
this month with the promise of bringing a smile to the face of recreational golfers
everywhere.

North of 90 Golf will showcase the Polara\'s self-correcting and smile-inducing
capabilities at the New Product Center at the 2006 PGA Merchandise Show and
Convention, January 26 to January 29 at the Orange County Convention Center in
Orlando, Florida. Thanks to its unique dimple design, the Polara reduces a golfer\'s
hooks and slices by more than 50 percent. The result is players spend more time in
the fairway and less time in the woods.

North of 90 Golf reintroduced the Polara in July 2005, more than 20 years after the
ball disappeared from the golf market. The Polara is now available at
www.northof90.com and at select golf shops in the U.S. North of 90 General Manager
Andy Gesek said the company hopes to finalize additional retail distribution deals
at the PGA Show.

"We are very excited by the chance to talk with thousands of the golf industry\'s
most influential decision makers," Gesek said. "Our customers have told us they love
the Polara. We know show attendees will feel the same way after visiting with us."

The Polara will be featured in the show\'s New Product Center, or Hot Zone, home to
more than 350 companies exhibiting the latest innovations in the golf industry.
North of 90 Golf will be at Booth 2045 with the "PolaraMobile," a Volkswagen Beetle
wrapped as a golf ball, anchoring the company\'s exhibit.

Designed for recreational golfers, the dimples of the Polara are shallower at its
poles than at the center of the ball. The shallow dimples reduce sidespin, meaning
the ball straightens in flight. Testing at a nationally recognized golf laboratory
showed the Polara reduced hooks and slices by more than 50 percent and still played
as long as balls from major leading brands.

Organized in partnership with The PGA of America, the 2006 PGA Merchandise Show will
host more than 45,000 PGA Professionals, retailers and industry leaders to preview
the products and services of more than 1,200 golf-related exhibitors at the Orange
County Convention Center.

About North of 90 Golf

North of 90 Golf manufactures and markets the self-correcting Polara golf ball and
is developing additional products for the recreational golf market. The company also
maintains www.northof90.com, an online community for recreational golfers. North of
90 Golf is a subsidiary of Pounce Sports, LLC, which markets products that help
recreational athletes better enjoy the games they play. The company is headquartered
in Collegeville, Pennsylvania. For more information, visit www.northof90.com.


Web Site = http://www.northof90.com.

Contact Details = Andy Gesek||P.O. Box 26115||Collegeville ,
19426-0115||$$country||||866-556-3100||agesek@northof90.com||http://www.northof90.com.